Guilin starts media promotions for its new city image

A month-long new media promotion campaign for Guilin's new city image as a world-class tourism resort started on April 1 at Wutong town, Guilin's Lingui district, Guangxi Zhuang autonomous region.

A month-long new media promotion campaign for Guilin's new city image as a world-class tourism resort starts on April 1. [Photo by Li Kai for chinadaily.com.cn]

Major events, such as on-site tours, livestreams, theme promotions, and Douyin short-video promotions, will be held in the campaign.

Media members nationwide will be invited to join on-site tours of Guilin's tourist attractions, such as the memorial hall of the Battle of the Xiangjiang River, Guilin Xiangshan Scenic Area, and Yangshuo county, to get a firsthand look at Guilin's charm.

Yang Yanyan (R2), head of the Guilin publicity department, takes part in a livestream. [Photo by Li Kai for chinadaily.com.cn]

Livestreams featuring pressing topics like rural revitalization, business environment, environmental protection, history, culture, and agricultural products will be held to boost local economic development.